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• Scaling New Heights: Digital Ad Spending Surges and Anticipated Growth Ahead

  

  The digital advertising industry is currently experiencing a significant advancement, as indicated by the winter update of the MAGNA Global Advertising Forecast. This forecast suggests that digital ad sales are projected to increase by 8% and reach a staggering $557 billion

  08-07

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• Navigating the Evolving Landscape of Ultra-Casual Games: Where Should Game Developers Venture Next?

  

  In recent years, the gaming industry has witnessed a global surge in popularity of ultra-casual games characterized by their simplistic gameplay mechanics and accessible features. Positioned prominently within game catalogs, these ultra-casual titles have paved the way for major game developers to explore new avenues through "additional release" strategies. However, amidst the flourishing landscape, Voodoo, renowned as the king of small games, made a bold statement declaring the demise of ultra-casual games.

  08-07

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• Enhancing Data Cleansing Capabilities: Plateeads Collaborates with Top Data Companies

  

  As the world's largest advertiser, Procter & Gamble has traditionally allocated substantial funds to advertising budgets. However, in recent years, Procter & Gamble declared an end to the era of leniency towards digital media.

  08-07

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• EDISON AI FDT LIMITED, Pioneering Global Financial Technological and Creative Layout

  

  London, July 2023 News - The groundbreaking charitable organization, EDISON AI FDT LIMITED, has achieved a transformative milestone in its journey of innovation and global influence. Since its establishment in 2010, the foundation has amassed a rich history and has now formally evolved into a business entity under the name EDISON AI FDT LIMITED, with registration number 14992777.

  08-07

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• Chengdu Universiade offers 3D-printed figurines as birthday presents

  

  The ongoing 31st FISU World University Games in Chengdu, capital of southwest China's Sichuan Province, offers lifelike 3D-printed figurines as birthday presents to sports delegation members.

  08-06

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• "Shuttle trucking" makes air transport more efficient

  

  Goods are stored in a warehouse before they are shipped away by trucks at Haikou Meilan International Airport, south China's Hainan province. (Photo provided by Haikou Meilan International Airport)

  08-06

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• SAINT BELLA Raises Nearly USD $100M in Third Round of Series C Funding

  

  SAINT BELLA and its parent company, PrimeCare International (‘PrimeCare’), announced today that it has completed its third round of Series C fundraising with participation from C Capital, Swire Properties New Ventures, Pegasus Capital, and Mirae Asset. In total, SAINT BELLA has raised close to USD $100 Million over three rounds of Series C fundraising in the past year, led by Tencent, China Life, and the investors from this most recent round.

  08-04

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• Endless Creativity? Or Unbounded Imagination? Who Is Monitoring These Ads?

  

  With the swift advancement of the contemporary advertising industry, the advertisements in the market are progressively diversifying and showcasing heightened creativity. Nonetheless, certain advertisers have resorted to unscrupulous tactics in their pursuit of attention-grabbing outcomes, unabashedly deploying boundless creativity within their campaigns. As a result, deep contemplation and apprehension regarding the ethical principles of the advertising industry have been provoked.

  08-04

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• Unveiling the Significance of Native Advertising in Paid Marketing Strategies: Exploring Four Key Factors

  

  The advent of the Internet and digital technology has revolutionized the manner in which consumers explore, assess, and procure goods and services, significantly amplifying the significance of digital marketing. In contemporary times, enterprises employ diverse digital marketing strategies, with native advertising leading the way, to endorse products, entice customers, and expand their market presence.

  08-04

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• RRT.CC Investment Platform Focuses on the Advancement of Sports

  

  According to authoritative sources, RRT.CC Investment Platform has officially announced that it will gradually invest $3.7 million starting from October 2023 to build ten modern football fields for youth in major cities across Indonesia, making it the first such initiative in Asia.

  08-03

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